Standard Trade Denim
Denim was created to be hard-working, timeless, and durable. Made by and for hard-working people. me&ideas' task was to create a brand story and personality that was as rugged as the jeans themselves.




Denim was created to be hard-working, timeless, and durable. Made by and for hard-working people. me&ideas' task was to create a brand story and personality that was as rugged as the jeans themselves.